Golf versus Lawn Bowls … a world apart

It has been argued over the years that golf and lawn bowls are similar in athletic ability… they are similar in viewing action BUT look where golf is with their fantastic TV coverage and huge sponsors offering their elite golfers large amounts of prize money. Where are we going wrong? With the introduction of the APL in Australia I wish our marketing gurus would capitilise more.. don’t stop at just this … get bowls back on TV in a big way.

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